Purpose:
To make sure your restaurant doesn’t just open well — it stays good.
We help founders keep their finger on the pulse after the confetti’s swept up: tracking the numbers, fine-tuning the systems, and keeping guests coming back long after the grand-opening glow fades.
1. Core Principles
Running a restaurant is like flying a plane — thrilling, but not something you can do hands-free.
- Measure What Matters: track KPIs weekly, not “whenever you remember.”
- Iterate Fast: menus, staffing, marketing — if something isn’t working, fix it before it festers.
- Guest Experience First: people don’t return for perfection; they return for consistency.
- Sustain Momentum: plan 90–180 days ahead so the “post-launch slump” never gets a reservation.
2. Operational Monitoring
Numbers don’t lie — but they do need interpreting.
- Daily: sales, labor %, service speed.
- Weekly: food cost %, scheduling efficiency, guest reviews.
- Monthly: P&L review, marketing ROI, staff turnover.
Think of it as your restaurant’s heartbeat — check it often, and you’ll sleep better.
3. Menu & Service Optimization
A menu should evolve, not just age.
- Rotate in seasonal specials to keep things fresh.
- Review Dogs and Puzzles regularly — mercy or makeover, your choice.
- Conduct service audits — mystery diners, GM walkthroughs, or an honest friend with a notebook.
4. Staff Development
Happy teams make happy guests.
- Regular check-ins with managers — praise in public, coach in private.
- Ongoing training for new items, service refreshers, and those “why we do it this way” moments.
- Recognition & incentives — a little appreciation beats another free shift meal.
5. Marketing Continuity
Opening week isn’t the finish line; it’s the start of the marathon.
- Keep social posts rolling (3–4× weekly).
- Send monthly email updates — specials, events, loyalty perks, maybe a little bragging.
- Host quarterly events: chef collabs, community nights, or just “because it’s Tuesday” specials.
6. Expansion & Growth Prep
If you’ve built one great restaurant, the second shouldn’t feel like starting over.
- Document what worked — your future self will thank you.
- Build systems that scale — whether for location two or franchise one.
- Strengthen vendor partnerships — loyalty buys better pricing and fewer surprises.
7. Deliverables Checklist
We don’t leave you with “good luck” — we leave you with tools.
- KPI dashboard (daily, weekly, monthly).
- 90-day Post-Launch action plan.
- Menu review calendar.
- Staff training schedule.
- Marketing/content calendar.
- Guest feedback system (surveys, reviews).